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Covering the Election Online, From Tweet to App

About This Course

How do you separate your coverage from digital noise in the 2016 campaign? From simple social tools (think Twitter) to big, interactive stories, we will show you how to engage audiences and help them make sense of the campaign. And you'll learn how to bring your audience along with you on a story and engage them on various platforms.

As a bonus, you'll see what NPR has learned from experimenting with new techniques and how you can put those lessons to work for you.

What Will I Learn?

  • How to tell a story first with social media
  • How to leverage Twitter, Facebook and Snapchat to engage audiences with political reporting
  • How to use audio to illustrate key moments – how not to overuse it
  • How to use web tools to bring in field reporting
  • How to tell deep, engaging stories online that resonate and inform

Who Should Take this Course?

Anyone who wants to know better and do better on digital — whether it's by upping your personal Twitter presence and brand, building an audience on Facebook or getting more eyes on web stories.

Course Instructor

Amita Kelly

Amita Kelly is a digital editor and producer on NPR's politics desk. She executes daily and long term election, politics and policy coverage for NPR online, and manages the desk's social media presence, multimedia projects and audience engagement initiatives. Amita previously edited and produced for the daily talk program Tell Me More on NPR, and has worked at Kaiser Health News and NBC News. She was a Robert Wood Johnson Foundation Fellow at Columbia University, and earned a B.A. in English from Wellesley College.

Frequently Asked Questions

What web browser should I use?

The Open edX platform works best with current versions of Chrome, Firefox or Safari, or with Internet Explorer version 9 and above.

See our list of supported browsers for the most up-to-date information.